In more complex settings or larger organisations, drafting a stakeholder map, outlining people involved, affected, or influenced both internally and externally is a necessary first step. One of the very first steps is to form a team, which in many cases will only be possible after surveying the list of the influenced and the influencers.
Community-made content which you can improve Case study from our community Stakeholder analysis This page is free to all Understanding what your stakeholders need and how to deal with their needs is fundamental to strategy development.
Stakeholder analysis will enable you to explore the different voices that need to be considered when thinking about your strategic direction and plans.
The information from this analysis can be fed into your strategy, starting with their expectations of you in terms of your mission, vision and values, moving through to their expectations of you as a service deliverer or campaigner.
A two-way continuous dialogue with priority stakeholders is key to achieving your preferred future. What is a stakeholder? A stakeholder is a person, group or organisation that has an interest in your organisation. Stakeholders have needs and expectations and can be internal or external to your organisation.
Charities and other non profits have diverse stakeholder groups, often with conflicting needs and expectations, so prioritising and focusing on the voices that must be heard is vital.
They can be further divided into direct and intermediary stakeholders: Direct stakeholders are directly connected to your organisation.
For example, funders, Charity Commission and, of course, your beneficiaries. For example, MPs, who might represent the needs of a wider community; parents of children, where children are the direct stakeholder. The stakeholder analysis tool 1.
List all of your stakeholders. Then, consider them in terms of their interest in you and their influence or power over you. Then complete the stakeholder expectations chart see section below.
Each stakeholder will fall into one of the zones within the matrix, determining the appropriate course of action. Stakeholder expectations chart In the stakeholder expectations chart you provide more detail about the needs and expectations of the important stakeholders: Description of the diagram The diagram shows engagement on the y axis plotted against the their degree of action, desire, interest and attention.
Some questions Are stakeholders in the right places?
What do you need to do to move them? Do you have too many to cope with in any box particularly top right? What should your stakeholder management activities be for the next plan period? Consider their needs and expectations in relation to your mission and strategic direction.
To what extent can you meet their needs and expectations within your Objects? What will your strategies be? Page last edited Apr 28, Stakeholder analysis and mapping Identifying everyone who will be impacted by your change programme. A Stakeholder analysis and map is a useful way to capture and manage information about a large number of stakeholders.
Stakeholder Analysis Mind map template This image is a screenshot of the Stakeholder Analysis Mind map template included with the Stakeholder Management ebook. . A Collaborative Stakeholder Analysis Written by Perry McLeod It can be said that a stakeholder is any individual or group with an interest in the success of an organization in delivering intended results and maintaining the viability of the organization's products and services.
Map your stakeholders One way to map stakeholders is to construct a diagram with the organisation at the centre, show primary stakeholders round it, and secondary stakeholders in a second tier: Stakeholder Analysis and Management Author: Chartered Management Institute. In this article, we’ll explain stakeholder analysis and mapping, and how to begin to decide what elements of the project are related to which stakeholders, and how best to set up your project and your stakeholders for great results.
The purpose of this analysis is to determine the stakeholders’ level of power or influence, plan the management approach for each stakeholder, and to determine the appropriate levels of communication and participation each stakeholder will have on the project.